McKenzie Tigers introduce head coach Brian Bradford

Published 5:37 pm Sunday, July 30, 2023

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McKenzie School welcomed coach Brian Bradford as the new Athletic Director and Head Coach in April. Bradford said he is excited to be at Mckenzie this year. The team is already working hard, he explained, and the community has done an excellent job making him feel welcomed.

“It has been nice to come into a program where almost all of the players are bought in, and come to practice with energy, and the desire to do great things,” Bradford said.

Mckenzie principal Michael Collins said Bradford is a very driven and detailed coach. “Before I consider hiring anyone, I want to make sure they can be a great example for our young men, and coach Bradford has exemplified that he lives his life the way he leads his team,” Collins said. “The kids are very excited, and there has been an upswing in participation on the field this summer, and everyone is excited about the upcoming season.”

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Bradford,  is  a 1994 graduate of Stanhope Elmore High School and comes to McKenzie from his alma mater, where he served as their athletic director and head coach from 2017-2023. He holds a Bachelor of Science degree in Mathematics and Health Education from Troy University and will be teaching health and physical education this year. Bradford said he always knew he wanted to be a coach. He has also coached wrestling, soccer, and track throughout his career. 

“Sports were always an important part of my life, and the lessons I learned from playing sports helped me to become the man I am today,” Bradford said. “I love the relationships that are built between coaches and players, and I’m focused on being a good role model for them.”


Bradford said his favorite part of coaching football is the behind-the-scenes strategizing, and preparation that goes into game planning. According to Collins, Bradford is constantly looking for ways to get better. 

“He films every practice, consistently reviewing the tape, looking for areas to improve. We are very excited to have him,” Collins said.

The coach aims to develop strategies which enable the Tigers to achieve the win consistently, he said.

“Making sure every call, offensively or defensively, is the best call to put the team in the best position to win the game is my focus,” Bradford said. “Fans can expect to see a team that plays wide open, with enthusiasm, and class this season. A team that plays their hardest, from the first snap until the last. A team that gives this community something they can enjoy watching, and something they can be proud of. After all, there’s no better place in the world to be in Alabama on a Friday night, than under those bright lights.”

The Tigers will host Wilcox Central at home for the season opener August 25.